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唐思 雨邢烈寒最新:开启视觉盛宴之旅
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唐思 雨邢烈寒最新:开启视觉盛宴之旅

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  记者21日从国务院国资委获悉,国务院国资委近日作出专门部署,要求中央企业主动作为、靠前发力,强化资金统筹安排,确保及时付款,并可对中小企业小额款项、长账龄款项依法协商提前支付,加力支持产业链上下游企业。

  据了解,国务院国资委此举旨在落实党中央、国务院相关部署,加强保障中小企业款项支付,以畅通资金循环有效助力畅通国民经济循环,充分彰显中央企业责任担当。

  党中央、国务院高度重视解决拖欠企业账款问题。党的二十届三中全会决定明确指出,健全涉企收费长效监管和拖欠企业账款清偿法律法规体系。

  日前,修订后的《保障中小企业款项支付条例》公布,自2025年6月1日起施行。3月28日,国务院常务会议审议通过《加快加力清理拖欠企业账款行动方案》。

  (央视新闻客户端)

  大量网剧、网络文学、网络游戏走向海外,不仅丰富了文化“走出去”的品类,更推动中国文化实现破壁式传播

  赢得流量只是第一步,文化出海不能满足于提供“电子榨菜”,还应追求价值沉淀

  许多人或许没想到,风靡国内的微短剧在国际市场上也颇受追捧。

  “真的让人上头!”这是一款面向海外的微短剧平台ReelShort上某热播剧的一条高赞评论。一名31岁的美国用户迷上微短剧后,以每年200美元的价格购买了该平台服务。

  近年来,包括微短剧在内的网络影视剧以及网络文学、网络游戏,在海外市场迅速站稳脚跟,影响力持续扩大,成为文化出海“新三样”。数据显示,中国微短剧海外应用已突破300款、全球累计下载量逾4.7亿次,产品覆盖200多个国家和地区。2024年,中国自主研发游戏在海外市场的销售收入达185.57亿美元,网络文学出海头部平台之一“起点国际”累计海外访问用户近3亿人次。

  大量网剧、网络文学、网络游戏走向海外,不仅丰富了文化“走出去”的品类,更推动中国文化实现破壁式传播。

  以往,包饺子、打太极、说汉语等文化出海“老三样”,吸引的更多是中国文化爱好者。文化出海“新三样”则瞄准了更广泛受众,以共性语言打破文化隔阂。这些产品融入国外受众的日常文化消费,催生出新的文化传播方式。海外受众从中不仅可以看到来自中国的文化标志、历史符号,也能潜移默化地感受到我们的精神特质、文明内核,以及产品背后精良的制作水平、创新能力。

  比如,ReelShort运营初期,直接把国内微短剧翻译后上线海外,市场反响平平。之后改变策略,从输出内容转为输出标准、输出理念,演员、场景、剧本就地取材,不断贴近海外用户内容偏好,产品迅速出圈,全球日活跃用户达1000万人次。找准情感共鸣,融入当地特色,是文化传播的通行证。它让作品“落地生根”,也让文化交流“润物无声”。

  当然,文化出海“新三样”中有些产品的质量还有较大提升空间。但中国文化产业以市场化的方式走向海外,实现从创意策划到制作播出的全方位输出,是令人鼓舞的进展,可以促进更深层次的交流互鉴,有利于形成更持久的文化影响力。

  赢得流量只是第一步,文化出海不能满足于提供“电子榨菜”,还应追求价值沉淀。一方面,要强化精品意识,以更丰富的题材、更优美的叙事、更精良的制作吸引海外受众。另一方面,要树立全产业链思维,打造集创意设计、产品制作、品牌孵化、营销发行等于一体的全方位服务体系,构建良好的文化传播生态。

  来西游神话当一回“天命人”,去网游世界做一次“电竞达人”……如今在海外有不少拥趸的《黑神话:悟空》《全职高手》等中国文化产品,以优质的内容、新潮的技术和形式,展现着当代中国的魅力。这些作品背后,有当代激动人心的发展故事。把它讲好,是我们的责任,也是给世界的礼物。

  常晋

  《人民日报》(2025年04月21日第05版)新闻结尾 唐思 雨邢烈寒最新:开启视觉盛宴之旅的相关文章
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